Yesterday, I wrote an article covering all the Nintendo Switch 2 leaks from CES and online, and now Nintendo has finally released a statement addressing them. Nintendo responded to the Japanese pub…
Why are companies so awkward and dumb and “corporate”. Just lean into it and score some fan points.
“We know it can be fun to speculate and people are excited about whatever information they can get about the next Switch; but we’ve got a lot of amazing things we’re working on and it will be worth the wait”.
The speculation is free buildup and helps create demand anticipation. Leaks and speculation like this are great advertising. It only becomes bad when the leaks and speculation created are better than what the actual product is, or a lot worse than the product is.
If the speculation was going around that it would be backwards compatible with all former Gameboy cartridges and include free downloads of any Nintendo games older than 5 years, Nintendo would quickly release the real specs/info.
“We didn’t leak this.”
Yeah no shit bub.
Why are companies so awkward and dumb and “corporate”. Just lean into it and score some fan points.
“We know it can be fun to speculate and people are excited about whatever information they can get about the next Switch; but we’ve got a lot of amazing things we’re working on and it will be worth the wait”.
The speculation is free buildup and helps create demand anticipation. Leaks and speculation like this are great advertising. It only becomes bad when the leaks and speculation created are better than what the actual product is, or a lot worse than the product is.
If the speculation was going around that it would be backwards compatible with all former Gameboy cartridges and include free downloads of any Nintendo games older than 5 years, Nintendo would quickly release the real specs/info.
Usbourne effect