I left the headline like the original, but I see this as a massive win for Apple. The device is ridiculously expensive, isn’t even on sale yet and already has 150 apps specifically designed for that.
If Google did this, it wouldn’t even get 150 dedicated apps even years after launch (and the guaranteed demise of it) and even if it was something super cheap like being made of fucking cardboard.
This is something that as an Android user I envy a lot from the Apple ecosystem.
Apple: this is a new feature => devs implement them in their apps the very next day even if it launches officially in 6 months.
Google: this is a new feature => devs ignore it, apps start to support it after 5-6 Android versions
As a developer I’m so excited that’s true, but that’s ridiculous the way they portray it as a normal thing to wear it in public lol it’s so eerie
I think of the marketing as a bunch of nerds who want it to exist for niche reasons trying to find a way to appeal to normies because who is going to spend that much money to watch a dragon set fire to New York or have CGI bad guys lurking around corners only to pop out to be shot or going to comicon to have the amazing cosplays somehow enhanced even further with animation.
I feel like it’s inherently a non-mass market device trying desperately for mass-market appeal because nerds can’t afford $10k to stomp around the city as a giant mech in the hope they run into another one and have a duel.
But let’s be more real. How cool would it be to look around and see other users with a tag cloud and you instantly know you can talk to that person about Star Wars or anime or football or dating? How much easier would it be to make small talk or even friends?
There’s a lot of potential in such a device if it takes off. But I don’t know if the devices are mature enough yet. And achieving mass-market appeal is a whole other hurdle and if it can’t get past that the rest is moot.
Obviously I wouldn’t want to see Apple be the only game in town. There has to be a minimum of two significant players to drive innovation, but someone has to create the market first. Apple might be able to do that.