The fact is that the store owner is a massive boomer, I need to write him via sms because he doesn’t have WhatsApp (ubiquitous in Italy and all of Europe) and only owns a dumb phone, as an online seller myself, I think a smartphone is a must these days. He doesn’t have a site, he thinks eBay is the devil (and as an ebay seller, that’s true, but for other reasons) so I don’t think he’s an online seller, he’s just not the type