VideoLAN @videolan App Stores were a mistake. Currently, we cannot update VLC on Windows Store, and we cannot update VLC on Android Play Store, without reducing security or dropping a lot of users… For now, iOS App Store still allows us to ship for iOS9, but until when?
I don’t think app stores are the problem. I think big company app stores are the problem, such as the Google Play Store and the Apple App Store. I think something like F-Droid where you can add your own app sources or Droid-ify that has a ton of sources by default you just need to enable is the way to go.