This seems like a win for privacy. Modern cars collect a creepy amount of data often without the users knowledge or the ability to opt out. This article makes it seem like some car manufacturers are no longer selling the data, but I’m not sure how true that is.
I assume the primary market for this is insurance companies who salivate at any data they can use to justify a rate hike. Secondarily advertisers, but they probably wouldn’t pay nearly as much since they have all sorts of data sources to pick from.
This seems like a win for privacy. Modern cars collect a creepy amount of data often without the users knowledge or the ability to opt out. This article makes it seem like some car manufacturers are no longer selling the data, but I’m not sure how true that is.
More likely they’re looking to exploit it directly, rather than sell it to a third party.
I assume the primary market for this is insurance companies who salivate at any data they can use to justify a rate hike. Secondarily advertisers, but they probably wouldn’t pay nearly as much since they have all sorts of data sources to pick from.