People have been saying this game is exciting because of the lack of mtx, but it seems to me that any big rpg gets a lot of attention. Eldan Ring got similar praise last year. Bioware was making these kinds of games fairly consistently about a decade ago and then stopped to make shit like Anthem. It’s a design decision not a budget problem.

Kojima got away with his product placement in mgs3 because nobody in the west knew calorie mate was a real product lol.