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Cake day: July 8th, 2023

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  • That’s not how it works. Or, rather, that’s not only how it works. Sure, advertisers dream of users who see an ad once and run to buy a product. But ad effects are spread over time. They build brand recognition. They fake familiarity. Say you are in a supermarket and you want to buy a new type of product that you haven’t bought before. Very likely you’ll pick something familiar-sounding, which you heard in an ad. Ads pollute the mind even if the most obvious effects are, well, obvious and easily discarded, more subtle influence remains.



  • Gutting defeated/ousted manager’s projects is an obligatory and unavoidable ritual in corporate environment. Competent or convenient employees are pulled into other teams, pesky/unconvenient ICs are fired since everything can be pinned on the loser. Projects are often dismantled - even profitable ones to remove any possible foothold for a comeback. Shit, now I want to write a corpo book but styled like high school biology textbook.