Google has plunged the internet into a “spiral of decline”, the co-founder of the company’s artificial intelligence (AI) lab has claimed.
Mustafa Suleyman, the British entrepreneur who co-founded DeepMind, said: “The business model that Google had broke the internet.”
He said search results had become plagued with “clickbait” to keep people “addicted and absorbed on the page as long as possible”.
Information online is “buried at the bottom of a lot of verbiage and guff”, Mr Suleyman argued, so websites can “sell more adverts”, fuelled by Google’s technology.
DDG to the rescue! It’s astounding how in this day and age, duckduckgo gives much more meaningful results than google. Exception made for local businesses, but for technical info and issues, DDG is way better.
I have noticed this too, DDG is giving me more of what i want, google always disappoints with random an unrerlated resutls, Some of the resultso of DDG are not even visible in first page of google results.
Obligatory mention of Kagi (which is actually brilliant).
Mmm, but what’s their plan to resist enshittification? After all, Google started out as “fundamentally different, user-centric.” What will Kagi do when their market penetration peaks and the business managers demand more growth?
You have to pay for kagi so they are not incentivized to serve ads. They are incentivized to give you a good set of search results so you keep paying.
Lots of services are both paid and still show ads. Like cable TV
And Microsoft Windows.
They’re not market-leading, but if they would be why wouldn’t they enshittify?
Exactly. The simple fact is, people need to get more willing to pay for things with money instead of personal data. Nothing is free, but we like the idea that things don’t cost money, and instead we’ve allowed corporations to literally buy and monetize our very selves.
Problem is, a lot of people don’t have a lot of money because of how the world has been allowed to go. Everything is funnelled towards the worst people who go unpunished somehow. There needs to be an uprising or something.
Just curious, in the hypothetical situation that 100% of users on the web used Kagi how is it any different? They’ll demand more growth at that point but how would they achieve it? I don’t see how paying for the service avoids the issue of the product becoming worse as a result of peak market penetration and needing new methods of growth
Well, if your argument is: “any company that becomes a monopoly will abuse monopoly power”, then sure I agree with you. You got me there!
My argument is: “given a reliable financial alternative to advertising, a company will be able to resist enshitification for a long time, as long as there is no absolute tyrannical monopoly.”
I assumed the last part was implied and I’m sorry for the confusion!
Makes sense, but yea it didn’t really answer the overall question of “if it hits peak market penetration how will it avoid going the Google route” since google also started with the same premise. I suppose the answer is hope it doesn’t become a monopoly
It’s also privately owned by one guy, so it doesn’t have to submit to investor pressure.
Steam, for example, is basically a monopoly for PC game sales, but hasn’t enshittified because it is privately owned.
While I agree that this does avoid enshitification, it’s always possible for a privately owned company to IPO. That’s why all of us are even here to begin with
They charge an assload to use their service.
$5/mo
… per person.
Or $20 for 6 in your house. $240/yr for your family to use a search engine.
I mean… Come on! There’s no way that’s under 95% profit.
Unfortunately DDG has gone downhill quite a lot in the last year or two.
It’s funny you say that, because in the last year or so suddenly my search results are being polluted with completely unrelated links to local businesses that don’t even contain a single one of my search terms.
They’ve obviously struck some deal where they’re shoehorning these ads into search results now. Very frustrating because they serve them as regular links so they bypass adblockers.
Really scummy move on their part, and it’s made their service worse to boot.
I feel Kagi does both things
I mean, I know David DeGea is a good keeper but I’m not sure he can save the internet too.