Pretty much the title. I’ve noticed lately that more independent and non-grocery roasters will have 12 ounce bags instead of one pound.
Is there a special reason for this beyond, I assume, bringing the price of more gourmet-ish coffee to a price point comfortable for the average consumer?
Also, shout out to King Bean in South Carolina, I love their Capers Blend.
MANY products have seen slow shrinkage over the last decade. 16>13 oz. chip bags, 13 cookies instead 16 … That candy bar that used to be 3" across is now 2.5 " across? Result: 2/3 of the surface area = 50% more profit. The price stays the same and they hope you don’t notice how much less you’re getting. Another side of this is the drop in the quality of ingredients.
Shrinkflation, as they call it.
Don’t forget sports drinks. Used to be I could buy a gatorade then have a 1 liter bottle I could use to track my water intake. Now it’s 28 ounces and I need a nalgene bottle to track what I drink.
(I have no sense of thirst so being able to count liters is very handy)