At least two brands have said they will suspend advertising on X, the platform formerly known as Twitter, after their ads and those of other companies were run on an account promoting fascism. The issue came less than a week after X CEO Linda Yaccarino publicly affirmed the company’s commitment to brand safety for advertisers.
Ads for brands including Adobe, Gilead Sciences, the University of Maryland’s football team, New York University Langone Hospital and NCTA-The Internet and Television Association were run alongside tweets from the account that had garnered hundreds of thousands of views, CNN observed.
Spokespeople for NCTA and pharmaceutical company Gilead said that they immediately paused their ad spending on X after CNN flagged their ads on the pro-Nazi account.
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Just gotta let the smoke blow over then it’s business as usual.
Maybe but it could also be carrot/sticking the Muskrat.
Fuck Adobe and their greedy CEO.
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Go back and re-read my comment. I didn’t say any of that shit. I just hate Adobe. Though I can play the same game you’re playing:
Wow, marmo7ade thinks Twitter should be hosting Nazi content! Let’s get this Nazi banned!
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You mean just like placed next to regular Twitter content?
It’s a Nazi bar now.
Bro, you better check your privilege and stop deadnaming X
The only socially acceptable deadnaming
NCTA and Gilead are an evil organization and an evil corporation. They should feel right at home with the Nazis.
But being honest is bad for business. Need to keep the beard on.
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Someone needs to edit their new “logo” and add four lines at the extremities, just to see what it would look like.
Edit: Fashtag freeze peach
Hey don’t deface the X.org logo like that!
It doesn’t look as good as you would think. The spacing between the lines in the “X” logo aren’t evenly distributed, which means the added lines aren’t spaced properly either.
Take my word on it, the end result looks more like a dancing cactus than a specific symbol used during World War II.
That would not be the result I expected but a sort of “Pampa X” sounds way cooler anyway hehe.
Oh damn… This will catch on quick. Lol
You mean they appeared on Twitter?
X, you mean. It’s the core of a swastika.
This dumpster fire keeps getting hotter and hotter.
Just like the climate and oceans.
I wonder if it’s all linked in the multiverse?
🤣🤣
Two groups of “people” who deserve each other soulless brands and elon.
When the platform you are on can’t seem to figure out its own brand, maybe it is time to move on?
Don’t worry Linda Yaccarino will sort it all out
Before or after she finds the glass cliff?
FWIW, the Nazi account has now been suspended.
In that time 500 were created
Very probably.
Make Twitter Ban Again
The only surefire way for these company to control what their content appears next to is to rely on themselves. I expect them to start experimenting with the Fediverse, especially Mastodon, soon.
… Shitposting on Lemmy is still superior for organic marketing though, especially for movies.
I’m defedding from brands.social on day 1
The BBC are trying a 6 month experiment of moving their Twitter style social media over to their own Mastodon server.
They actually hire companies like Double Verify, an Israeli company, who man in the middle the ad and figure out where it is showing up.
Disney doesn’t want their ads on porn sites, and pays a lot to keep it that way.
Glad they suspended their advertising. A good decision.
One of the brands is Gilead Science. I know the name is based on the Balm of Gilead, but after The Handmaid’s Tale the name has a nasty resonance…